Anyone can host a business seminar. Just book the location, invite a few guests and hire a speaker. It really isn’t that hard. What can be challenging is creating an event that will be valuable to the people that attend and that features opportunities that will make it memorable as well. You don’t want to host business seminars that are boring and dry, you want to make a positive impression on those who attend. So as you make your plans for hosting a training conference or seminar in Milford, MA, make sure to keep those goals for what you want attendees to take away with them in mind.
Stand Out from the Crowd
There are hundreds and hundreds of business seminars hosted in the New England area each year. Creating a unique event that will stand out from the crowd and get noticed by the industry or business community that you are targeting can be a challenge. Going to meetings, conferences, seminars, retreats and training workshops are important to helping business professionals stay on top of market and technology trends so they can remain competitive within the local and global economy.
To make sure that you are successful the next time you host business seminars at The Crystal Room Conference Center in Milford, the next part of this article will focus on things that you can do during the organization process to ensure a memorable and valuable event for everyone involved. Whether you have a lot of experience organizing these events or if you are just getting started, it is important to keep all of these points in mind in order to create the best event possible at your local Milford conference hall that will get attendees excited and anxious to come back the next time your business is hosting a training conference.
5 Things to Do When Planning Your Event
We are going to start with 5 things that you should do as you are making plans to host business seminars. These tips will give you the best chance of creating a successful event.
- Choose the Date – Pick a date and time that will be convenient for everyone involved. Some people prefer to host business seminars during the week, while others find success if the event is over a weekend. Try to avoid holidays or holiday weekends, as well as peak seasons for vacations or other events that would prevent people from attending.
- Select a Primary Coordinator – Even if the planning will be a group effort, select one person from your company to become the designated primary coordinator. That person will be charged with making final decisions, following up on all the plans to make sure everything is set and secured, as well as leading the efforts on the day or days that you are hosting a training conference.
- Make a Goal – What is your goal for hosting a training conference? Do you want to inform, challenge, introduce new ideas or become the center of industry knowledge and expertise within your market? Decide what you want to get out of hosting the seminar in Milford, MA and what you want your guests to get out of it as well.
- Choose a Venue – It is important to select a location that will be easy for your guests to find, has all of the technology, amenities, space and options that you need to host business seminars effectively and that has enough parking and other opportunities available to make it worthwhile for your attendees.
- Design a Theme – It is important to have an overall theme when you are hosting a training conference. The theme can have something to do with your industry, the market you are trying to reach, the time of year or season, the location of the event or just an overall idea that has nothing to do with anything in particular. Decorations, invitations, printed signs, event apps and anything else that you provide or use during the event should all be coordinated with the same theme.
Choosing Speakers for Your Event
While you don’t need to rush out and hire some expensive celebrity to speak at your event, it will be beneficial to everyone involved if you hire speakers who have experience working in your industry, have something of value to contribute and are well-known or at least have a solid reputation in business. When hiring a speaker to lead the workshop when you host a seminar at the local Milford conference hall, make sure to consider the following guidelines.
- Knowledge – The speaker should know what they are talking about, have some personal experience with the topic and have something new to contribute to the event that your attendees can take away with them and use to advance their business when they get back home.
- Personality – No one likes a dry, boring speaker. If possible, ask to see a video recording of the speaker at past events so you can see how they engage with the audience.
- Reputation – There are some people in the business world that have a lot of experience and knowledge, but that have horrible reputations. You don’t want their bad reputation to rub off on your event at the Milford conference hall.
- Confirm – If you are not using a contract for hiring the speaker or panel member, at least confirm participation and attendance with the individual in writing.
Bonus Materials to Consider
Here are some tips to help ensure that each event is planned well and that you build a reputation for yourself and your company as a business that knows how to host business seminars of value.
- Hand out evaluation forms during the event and ask guests to drop them into a box at the end of the seminar. Ask questions about the speaker, the venue, the overall event itself and leave space for them to fill out any suggestions for future events.
- Thank attendees for coming to your business training conference and seminar in Milford, MA. Do this verbally at the beginning of the event before the first speaker and again at the end of the event when the last seminar has taken place.
- Additional information should be handed out during the conference giving attendees access to forms, handouts and other literature that they can use either online or in a printed information packet. Do not miss this opportunity to take your business seminar or event at the Milford conference hall a step further.
The Crystal Room Conference Center in Milford, Massachusetts
Whether you are organizing a small, medium or large size event, The Crystal Room Conference Center is the premiere location to host business seminars and training conferences in the New England area. Located conveniently off of I-495 in Milford, Massachusetts, The Crystal Room is in a great position to host attendees from all over the northeastern region. With a full staff of highly trained conference organizers and professionals, as well as on-site catering, in-house technology options, plenty of parking and other great opportunities, you will find everything you need for hosting a training conference that will be memorable and valuable to everyone in attendance.